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Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q99-Q104):
NEW QUESTION # 99
Where would you add a topic profile
- A. Workspace settings
- B. Social studio automate
- C. Admin settings
- D. Social studio engage
Answer: B
NEW QUESTION # 100
What does Einstein copy Insight take into account,(Select 3 answer)
- A. Frequently used phrases in subject line
- B. engagement data
- C. emotional tone of subject line
- D. spelling and punctuation errors
Answer: A,B,C
Explanation:
Einstein Copy Insights in Salesforce Marketing Cloud uses natural language processing to analyze the effectiveness of email subject lines. It considers:
* A. Frequently used phrases in subject lines: To identify trends and common phrases that resonate with audiences.
* C. Emotional tone of subject lines: To gauge the emotional impact and appeal of the language used.
* D. Engagement data: To correlate specific phrases or tones with higher engagement rates, thus providing insights into what works best in subject lines.
NEW QUESTION # 101
What is the fastes way to add a classification to a post?
- A. Macro
- B. Classification cannot be added to a post
- C. Add classification manually to each post.
Answer: A
Explanation:
Understanding Classifications and Macros:
Classifications: In Social Studio, classifications are tags or labels you apply to posts to categorize them (e.g., sentiment, product, campaign, etc.). They are essential for analysis and reporting.
Macros: Macros are pre-defined sets of actions that can be applied to posts with a single click. They automate repetitive tasks.
Why Macros are the Fastest:
Automation: Macros are designed for efficiency. You can create a macro that applies a specific classification (or a set of classifications) to a post automatically.
One-Click Application: Instead of manually selecting the classification from a dropdown menu for each post, you simply select the post(s) and apply the relevant macro.
How to Use Macros for Classifications:
Create a Macro: In Social Studio, go to "Admin" then find "Macros" under your workspace. Create a new macro and name it appropriately (e.g., "Classify as Positive Sentiment").
Define Macro Actions: Within the macro, add an action to "Set Classification." Choose the desired classification tag(s).
Apply the Macro: In Engage, select the post(s) you want to classify. From the action menu, choose your macro.
Why Other Options Are Incorrect:
B . Add classification manually to each post: While you can add classifications manually, it's time-consuming, especially when dealing with a large volume of posts.
C . Classification cannot be added to a post: This is incorrect. Classifications are a fundamental part of organizing and analyzing social data in Social Studio.
In Summary:
Macros provide the fastest way to add classifications to posts in Social Studio because they automate the process, allowing you to apply classifications with a single click.
Therefore, A. Macro is the correct answer.
NEW QUESTION # 102
Benefit of IS(advanced real-time personalization across various channel, unified customer profile) ----
- A. Understand, decide act
- B. Listen, Understand , Act
Answer: B
NEW QUESTION # 103
Which two statement are true when using Journey Data and Contact Data within Journey Builder?
Choose 2 answers
- A. journey Data is a set of static values passed into the journey for each contact.
- B. Contact Data is a set of static values passed into the Journey for each contact.
- C. Contac data is dynamic data that retrieves the latest value upon decision split execution.
- D. Journey Data is dynamic data that retrieves the latest value upon decision split execution
Answer: A,C
NEW QUESTION # 104
......
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